Fractional CMO for Law Firms | GGIB
Who’s the Conductor for Your Firm’s Marketing?

Fractional CMO for Law Firms

Senior marketing leadership without another full-time executive — or another agency to manage.

Talk With a Fractional CMO

Your fractional CMO should own the entire number — not stop at the lead.

Marketing The spend
Lead The inquiry
Intake The response
Consult The meeting
Signed The client
Revenue The result

We don't just manage your vendors. We help build the process underneath them — CRM, attribution, intake workflow, automation and the management dashboard used to make decisions.

Accountability

Your fractional CMO owns:

Marketing strategy
Marketing budget
Vendor accountability
Agency meetings
Lead attribution
Intake / marketing alignment
CRM & reporting requirements
Marketing dashboard
Cost per signed client
Monthly growth review
The Engagement

What the first 90 days look like.

First 30 Days — Audit

Vendors, spend, campaigns, CRM, intake and reporting. We find out what's actually happening before changing anything.

Days 31–60 — Build the Plan

Goals, budget, vendors, tracking and priorities — one plan instead of five disconnected campaigns.

Days 61–90 — Execute & Measure

Manage changes, align intake, build reporting and measure signed-client results.
The Standard

Different questions, different answers.

Not “How many impressions did we get?”
Instead “How many signed clients did that campaign generate?”
Not “Did traffic increase?”
Instead “Did qualified consultations increase?”
Not “What did Google Ads spend?”
Instead “What did it cost us to acquire a signed client?”
Not “Did the agency hit its KPI?”
Instead “Did the firm hit its growth goal?”
Who This Is For

This is probably for you if any of these are true.

You're managing multiple agencies and vendors.
You're spending enough on marketing that mistakes are expensive.
Nobody senior owns the complete marketing result.
Marketing and intake are disconnected.
You're getting reports but can't confidently calculate cost per signed client.

One strategy. One set of numbers. One person accountable for connecting it all.

We don't hand you a marketing plan and disappear.

Book Your Call

Talk with a fractional CMO.

Fifteen minutes. What you're spending, who owns what, and where the path to signed clients breaks.